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  • I'm a creator, entrepreneur, author of DREAM YEAR, and aspiring novelist. My wife Ainsley and I live in Virginia Beach with our five kids Wyatt, Dylan, Cody, Annie & Millie

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You can get a "taco salad" at Chipotle by ordering a salad and a side of chips. That's how Wendy's serves up their taco salad. Sometimes you gotta think outside the bun :) :)

haha your standard for taco salad is really low DJ =)

Same thing with the Kindle. Doesn't do color, doesn't do video, doesn't do internet very well, but it does e-books better than anything out there, and as a result it's the hottest selling item on Amazon for two years running. If they'd have tried to compete with the iPad, they'd be floundering. Instead, they owned their niche and dominated it.

that's a great point kyle

I think you get more Seth Godin like with each passing post. Short yet somehow deeply powerful.

Well played.

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