Red Bull's Street Style competition comes to Atlanta tonight. It's like The Whiteboard Sessions for soccer ball handlers. =) Two players, 1 ball, 3 minutes each. I've always loved the Harlem Globetrotters, but doing it with your feet is a whole new thing. Red Bull is one of a few companies that have successfully transformed themselves into a lifestyle brand. They're packaging attitude. They almost have to do this. Know anyone who actually enjoys the taste? =)
Who I AM
- I help people launch great things. I'm the founder of Dream Year, The Whiteboard Sessions, and STORY in Chicago. I also wrote a book called Church in the Making. My wife Ainsley and I live in Virginia Beach and have 3 cowboys, Wyatt, Dylan & Cody.
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Ben, I enjoy drinking an "Arnold Palmer" (half tea, half lemonade) from time to time... but two weeks ago I tried a "Tiger Woods" (half tea, half RedBull)... it was an eye opening experience. I equated it to drinking sweet tea through a licorice straw!
Anyways, I couldn't find anything on the RedBull site about the ATL competition tonight. Can you give me the 411 (when/where)? Thx.
Posted by: shawn | July 08, 2008 at 11:22 AM
Shawn, you're a bold one. =) if you go to www.redbullstreetstyle.com and click on "all countries" go to USA and the Atlanta event should appear on the list. It's held here in Duluth area at DaVincis.
they're rather secretive in their marketing to amp up the buzz, so only the information seekers will be there. =)
Posted by: Ben Arment | July 08, 2008 at 01:39 PM
it's pretty sweet man, red bull is such a rad brand. and come on ben, you don't like red bull?! i'm not sure i can be your friend anymore :)
later bro.
Posted by: josh | July 09, 2008 at 08:59 AM